RunSocial

RunSocial’s mission is to help make fitness more fun. There has been some great innovation in digital fitness in recent years but primarily focused on data and tracking. RunSocial believes...

Tough Mudder

Tough Mudder is an endurance event series in which participants attempt 10–12 mile-long (16–19 km) military-style obstacle courses. It was designed and created by a British Harvard Business...

2016 top trends

Every year the world stands witness to the dramatic plays of the sports industry-and 2016 certainly didn’t disappoint. But if we let the air out of our own emotions and fanhood, and look...

Crossfit

CrossFit is a fitness regimen developed by Greg Glassman over several decades. Glassman, CrossFit’s Founder and CEO, was the first person in history to define fitness in a meaningful,...

Fitness & Wellness Trips

A recent industry report found that wellness tourism—vacations, resorts, and hotels that offer fitness and spa services—is growing over 50% faster than overall tourism. Business at fitness- and...

Garmin Virb Ultra 30

Garmin has released a few handheld action cameras over the past few years, but most agree they have somewhat missed the mark. Many people think of action cams as synonymous with GoPros, so it’s...